OPERATION OF BUSINESS, INDUSTRIAL ENGINEERING
Analysis of factors affecting integration processes in transport companies
Guskova M. F., doctor of Economic sciences, professor at the Quality management Department Russian University of Transport (MIIT) Moscow
Smirnov A. I., postgraduate student at the Quality management Department Russian University of Transport (MIIT) Moscow
Abstract:
Based on the research of domestic and foreign authors, the article provides a review, analysis and list of classifications of factors that influence the implementation of integration processes in companies. Focusing on the conditions of fierce competition, forcing transport companies to look for ways to improve efficiency in the national and global markets, authors suggest a universal classification of factors affecting the integration processes taking place in these companies in order to help them optimally select and implement integration strategies and obtain a synergetic effect.
Keywords:
integration processes, transport companies, development factors, synergetic effect
Formation of tools for assessing the sustainable development of an industrial enterprise
Eliseeva E. N., candidate of Economic sciences, associate professor
Economics Department of the National University of Science and Technology MISiS
Financial University under the Government of the Russian Federation, Faculty of Economics and Business, Department of branch markets
Abstract:
The relevance of the article lies in the fact that the image of the company and its recognition strongly influence its perceiving by investors, creditors and employees. Therefore, it is necessary to implement social, environmental and management strategies in the process of implementing the principles of financial sustainability. This need especially concerns those companies that work in those sectors of the economy that most adversely affect the environment or form certain public sentiments. The purpose of the article is to form tools for assessing the financial responsibility of an enterprise with practical testing on the example of a metallurgical corporation. The article discusses the main aspects of the formation of the financial structure of the enterprise. The main indicators of economic, social and environmental policy are defined, a generalized way of summarizing all the results is formulated, which clarifies the weaknesses of the financial responsibility of the organization.
Keywords:
analysis tools, economic responsibility, social responsibility, environmental responsibility, visualized method
Perfecting process pre-operating phase of short-run production
Galetskiy I. A.,postgraduate student1, engineer-technologist of 3 categories2
1 Institute of Physical Materials Science, Siberian Branch of the Russian Academy of Sciences, Ulan-Ude
2 AO NPO Technomash named after S. A. Afanasyeva, Moscow
Semenov I. А., master student Moscow Aviation Institute (National Research University), Moscow
Semenov Y. D., senior operator of the 1-st scientific troop Military innovation Technopolis ERA, Anapa
Abstract: The paper suggests a concept of technological preparation of production (TPP) and provides an example of the development of a technological process for the production of special technological equipment. The purpose of the work is to substantiate the feasibility of using additive manufacturing technology at the TPP stage when adjusting the design documentation of the production facility. Tasks: to evaluate the decisions taken from the point of view of organizational effectiveness during the reorganization of the TPP stage using Fused deposition modeling the additive technology and to quantify the risks of implementing the process.
Keywords:
technological preparation of production, special technological equipment, technological process, additive technologies, FDM printing, technical level, risks
MARKETING, SALES APPROACH
Analysis of promotion methods in the factoring market (on the example of VTB factoring LLC)
Anisimova K. A., Marketing Department specialist VTB Factoring LLC, Moscow
Rozhkov I. V., candidate of Economic sciences, associate professor at the Logistics and marketing Department Financial University under the Government of the Russian Federation, Moscow
Abstract:
The relevance of the research topic lies in the need to solve the problems of increasing the efficiency of promoting factoring products using modern methods of marketing activities in order to increase the competitiveness of financial organizations and achieve the economic efficiency of their activities. The article reviews the factoring market, its peculiarities and actual methods of promoting factoring products, taking into account their specificity. In addition, recommendations are given to factoring companies on increasing the efficiency of promotion with the help of modern promotion methods.
Keywords:
factoring, factoring products, factoring market, classification of promotion methods, online promotion methods, offline promotion methods
Marketing strategy of the enterprise: the role of pricing policy in its implementation
Dubanevich L. E., сandidate of Economic sciences, associate professor Moscow University named after S. Y. Witte, Moscow
Levochkina T. A., candidate of Economic sciences, associate professor Moscow Institute of Psychoanalysis, Moscow
Abstract:
The pricing policy of an enterprise is understood as the idea of ideas, about what concepts are needed as a basis for pricing policy, and how prices are managed to achieve the final goals of the enterprise and marketing tasks are solved in accordance with them. As much as the pricing policy corresponds to the economic and financial strategy of the enterprise and fits it, as much it is effective. The purpose of this article is to present the role of the pricing policy of an enterprise in the implementation of a marketing strategy. The article presents analysis of pricing policy as an important mechanism influencing the advantages of a marketing strategy of an enterprise.
Keywords:
marketing strategy, pricing policy, pricing, pricing factors, pricing methods, pricing strategy
Strategic approach to participation in exhibitions of machine-building enterprises in situation of challenges from external environment
Bulantseva L. V., senior lecturer of the Management and marketing of high-tech industries Department Moscow Aviation Institute (National Research University), Moscow
Abstract:
The article highlights management of exhibition activities of an enterprise, including three levels of management – operational, tactical and strategic. The strategic management of the exhibition activity of the exhibiting enterprise is considered in detail as searching for opportunities not only to survive in difficult economic and political conditions, but also to advance and succeed in the future; its essence and object are revealed, the foundation of building its system, the criterion of efficiency are indicated. The stages of the process of organizing the strategic management system are covered in detail. The areas of research for the development of the strategy are listed. The components of the “exhibition strategy” document are presented, the types of exhibition strategies and formats of the exhibitor’s participation in exhibitions are described in detail. The problems of the exhibition industry and the difficulties that lead to the refusal of machine-building enterprises to participate in exhibition and congress events are considered.
Keywords:
operational, tactical and strategic management of the exhibitor’s activities, stages of organization of the system of strategic management of exhibition activities, research in the management of exhibition activities, the “exhibition strategy” document, types of exhibition strategies, formats of participation in exhibitions
ENERGY SAVING AND ENERGY EFFICIENCY
Integrating technologies of energy management automation into a unified cyber-physical system for a high-tech enterprise (Part 1)
Golov R. S., doctor of Economic sciences, head of the Management and marketing of high-tech industries Department Moscow Aviation Institute (National Research University), Moscow
Abstract:
The most important direction within the framework of systematic improvement of energy efficiency of high-tech enterprises is constructing the energy management systems, which include an interrelated set of energy-saving technologies and measures covering all its technological subsystems and processes. Building such a system is a complex and multistage process based on the integration of energy management automation technologies into a single cyber-physical system of an enterprise. The present study is devoted to the development of scenarios for such integration, taking into account the technological specifics of energy efficiency management processes and the main types of automated subsystems of the overall energy management system.
Keywords:
energy saving, energy management, high-tech enterprise, cyber-physical system, automation, digital technology
EDUCATION AND PERSONNEL TRAINING
Modern trends of corporate training in metallurgy and machine building
Kostygova L. A., doctor of Economic sciences, professor at the Management and marketing of high-tech industries Department Moscow Aviation Institute (National Research University), Moscow
Abstract:
The article considers the essence and main directions of corporate training development in modern conditions. The main trends and forms of the modern learning process are characterized. It is established that corporate training is a complex system of various forms, methods, tools reflecting modern achievements of digitalization and innovative development. Using the example of PJSC VSMPO-AVISMA Corporation and PJSC Severstal, modern trends in the development of corporate training in metallurgy and mechanical engineering are considered. It is concluded that the experience of these corporations can be applied in the practice of Russian industrial companies.
Keywords:
directions of development of corporate training in modern conditions, main trends, forms, methods of the modern learning process, experience of corporate training of PJSC VSMPO-AVISMA Corporation and PJSC Severstal
ANALYTICAL RESEARCH
Theoretical and methodological aspectsof the study of economic sustainability of industrial enterprises
Barinov M. A., candidate of Economic sciences, associate professor at the Strategic planning and housing and communal services management Department
Vladimir State University named after Alexander and Nikolay Stoletovs, Vladimir
Abstract:
The article presents approaches to the interpretation of the concept of «stability» in the theoretical aspect. The development of methodological foundations for its research in various spheres of the national economy indicates that there is sufficient interest in this category in scientific circles. The relevance of the article is confirmed by the peculiarities of the development of textile industry enterprises, activities of which require competent analytical tools. A system of indicators characterizing the financial, technological and innovation components of production was formed both by private indicators and by integral ones, which allowed us to form a reliable econometric model for diagnosing the sustainable development of an economic entity.
Keywords:
sustainability, research, industrial enterprise, evaluation
Lessons on survival in a technocracy: to the 140-th anniversary of A. K. Gastev’s birth
Rodionova N. V., doctor of Economic sciences, professor at the Management and marketing Department
Vladimir State University named after Alexander and Nikolay Stoletovs, Vladimir
Abstract:
The article is dedicated to the memory of a talented scientist in the field of management Alexey Gastev in honor of his anniversary. An attempt is made to evaluate his work as a harbinger of modern management and identify provisions relevant to its development. Using the historical analogy method, a common problem of the Gastev’s and modern eras is revealed. It is technocracy, which turns a person into an appendage of a machine. Attention is focused on the survival problem for modern man in the conditions of the impending digital technocracy. In search of its solutions, the author turned to the doctrine about the scientific labor organization by A.K. Gastev, who investigated this problem in the conditions of production automation. To solve it, Gastev justified the methodology about mechanical dexterity in the context of the movement culture, aiming not only at the professionalism development, but also at the education of the employee and the activation of his creativity. This methodology helps to protect against machine enslavement. Other provisions from the teachings of Gastev are also presented, which can serve as lessons for modernity.
Keywords:
analogies of the eras of automation and digitalization, preparation of the winner, digital technocracy, lessons for modernity
Reflections about Noonomics (after reading the monograph by S. D. Bodrunov “Noonomics: global transformation trajectory”)
Tratsevskaya T. D., candidate of Economic sciences, associate professor
Francisk Skorina Gomel State University, Gomel, Belarus
Abstract:
The article is a detailed analytical review of a new interdisciplinary scientific approach – noonomics. This approach is being developed by the author of the noonomics theory – S. D. Bodrunov – in the context of his research and interpretations of so far only co-forming technological stages, the first contours of which he distinguishes in promising technologies introduced in economics today. This article is aimed not only to analyze the very essence and structure of noonomics, but also to compare it with the economic and social reality in which Russia lives and develops today.
Keywords:
economics, technological stage, noonomics, new industrial society of the second generation, noocivilization, nooproduction