OPERATION OF BUSINESS, INDUSTRIAL ENGINEERING
Dynamics of structure of logistics engineering
Samara State University, Samara
Dubrovina N.A., Candidate of Economic Sciences, associate professor
Abstract: The article presents the analysis of the structure and volume of domestic production of machine-building. Attention is paid to the problem of personnel and training. For comparison, the same indices are considered in the engineering of the USA. Determined that for the production of competitive products comparable to those in the industrialized countries the necessary transition to a modern technologically advanced production.
Key words: engineering, production, index of reproduction, growth rate, production, industry structure, number of personnel
Tools of the assessment of efficiency of the organizational and economic mechanism of functioning of the integrated structures of the space-rocket industry
JSC “Krasnoyarsk Machine Building Plant”, Krasnoyarsk
Ryabchenko A.V.
Abstract: In article an attempt of an assessment of results of activity of the integrated structures of the space-rocket industry which in the course of realization of the set purposes depend on the organizational and economic mechanism of functioning of corporations directed on their effective achievement is made. On the basis of an assessment of extent of achievement of the objectives branch corporations form a conclusion about efficiency of the organizational and economic mechanism of functioning. In work the system of indicators of an assessment of activity of the integrated structures is created.
Key words: assessment tools, the organizational and economic mechanism, the integrated structures, the spacerocket industry
Image and reputation of company in terms of corporate audience
Financial University under the Government of the Russian Federation, Moscow
Кozlova N.P., Candidate of Economic Sciences, associate professor
Abstract: In this article we consider a system of stakeholders in their interaction and impact on the company. The author presents the typical interests of stakeholders, defining its reputational value. In conclusion, the article proposed the model of building relationships with key stakeholders.
Key words: image, reputation, corporate audience, stakeholders, reputation value strategy
Front-end loading as a means of EPC-project management optimization
Moscow Technological Institute «VTU», Moscow
Titov S.A., Candidate of Economic Sciences, associate professor
State University of Management, Moscow
Titova N.V., assistant
Russian State Social University, Moscow
Titarenko B.P., Doctor of Engineering, professor
Moscow State University of Economics, Statistics and Informatics, Moscow
Titarenko R.B., Candidate of Economic Sciences, associate professor
Abstract: Today EPC-projects are being executed in many various branches of Russian economy. Especially widely EPC-projects are used in oil and gas industry. Many different managerial innovations are developed and being used in EPC-projects in order to increase the effectiveness of the projects. The article is devoted to the approach that can be called as front-end loading. This approach emphasizes the importance of the very earlier stages of the EPC-project. The article describes the key principles of front-end loading and investigates the effectiveness of this approach.
Key words: project, project management, engineering, procurement, construction, management, EPC, EPCM, front end, front-end loading
Issues of management efficiency for the modern industrial railway transportation organizations
Consulting company “SPLAN”, Moscow
Shevchenko S.G., Candidate of Economic Sciences
Abstract: The relevance of the article is that the development of the national rail network is constrained by deficiencies in the management of industrial railway transport (IRT). The aim of the article is the development of the effective elaboration management models and methods of modern IRT in a changing competitive environment and tariff restrictions. The following new scientific results are: scientifically-practical recommendations for management economic methods and models improvement and implementation of such enterprises are proved.
Key words: innovation project, organizational and administrative innovation, venture partner, investor, organizational structure
INNOVATIVE INVESTMENT ACTIVITY
Venture investment as a factor of development of modern market infrastructure
Financial University under the Government of the Russian Federation, Moscow
Balova S.L., Candidate of Economic Sciences, associate professor
Abstract: The paper deals with venture funding, which played an important role in the implementation of many of the major innovations in various fields of activity. Shows that from the creation of an effective system of venture capital may depend successful operation of the mechanism of innovation, responsible for the conversion of research results into commercially viable, ie infrastructure demanded of today’s market, the product.
Key words: venture capital, venture capital investments, venture facility, infrastructure of the modern market, infrastructure venture capital industry, “captive” (dependent) venture capital funds, endogenous tehnologichesky progress
Role of innovation activity in increasing the competitiveness of modern
Financial University under the Government of the Russian Federation, Moscow
Artemyeva O.A., Candidate of Economic Sciences, associate professor
Stitsuk R.U., Doctor of Economics, professor
Rozhkov I.V., Candidate of Economic Sciences, associate professor
Abstract: The article analyzes the marketing and innovation stage of development of market relations; special importance of personnel in innovation processes; kaizen, as a means and a tool of the main means to ensure effective management of innovation orientation.
Key words: market, organization, innovation, marketing innovation, functional activity, kaizen, competitiveness
ENERGY SAVING AND ENERGY EFFICIENCY
The potential of the energy sector as a resource of innovative development of national economy
Financial University under the Government of the Russian Federation, Moscow
Soldatova N.F., Candidate of Economic Sciences, associate professor
Plekhanov Russian University of Economics, Moscow
Ilyashenko S.B., Candidate of Economic Sciences
Abstract: The authors examine the potential of the energy sector of the national economy as megaspectacle defines the socioeconomic living conditions of the population and is the basis for the development of the national economy as a whole. The state and prospects of development of the potential of the energy sector of Russia have a significant impact on the efficiency of the entire national economy, especially in times of economic sanctions by the leading countries of the European Union and the United States.
Key words: the potential of the energy sector, the economic resources of energy and raw materials sector, sustainable development of national economy, the competitiveness of Russian industry
About energy efficiency management models
SRO “Energy Union”, Ekaterinburg,
Moscow State University of Technology and Management of K. Razumovsky, Moscow
Shchelokov J.M., Candidate of Economic Sciences, associate professor
Abstract: Prompted to enter the search for optimum correlation resource indicators in our economy. This is possible in creating the conditions for energy savings in the final stage of their use.
Key words: management, inflation, energy, the final consumer, technological resources, consumer demand
Basic principles of energy saving management systems in industry
Moscow State University of Technology and Management of K. Razumovsky, Moscow
Smirnov V.G., Doctor of Economics, associate professor
Abstract: The article analyzes the basic principles of energy saving management systems in the industry. The author considers the standard GOST R ISO 50001 «Energy Management Systems. Requirements with guidance for use «, which regulates work on the formation of such systems. Identifies a number of key principles underlying the creation of effective, integrated energy management systems in the industry.
Key words: energy saving, power management, enterprise, energy efficiency, energy audits
MARKETING, SALES APPROACH
Integrated marketing communications in providing of commercialization of innovations
LEU “Institute of Economics and Business”, Moscow
Divaeva E.A., Doctor of Economics, professor
Financial University under the Government of the Russian Federation, Moscow
Balova S.L., Candidate of Economic Sciences, associate professor
Abstract: The article reveals the role of integrated marketing communications in the diffusion and commercialization of innovations, as well as considers the problem innovation receptivity
Key words: the integrated marketing communications, innovative economy, susceptibility to innovations, synergetic effect, marketing effect; risk of consumer rejection of innovations
Organization of PR-activity in the sphere of car sales
Financial University under the Government of the Russian Federation, Moscow
Kolesnikova O.V., Candidate of Economic Sciences, associate professor
Rebrikova N.V., Candidate of Economic Sciences,
Abstract: In this article presented the most urgent directions of the automobile industrie’s organizations. Presented the most important functions of PR-manager, trends and basic techniques in activity of PR companies.
Key words: automobile production, dealers, PR-department, PR, advertising, mass media
The methodology of companies` market relationships based on the concept of relationship marketing
Financial University under the Government of the Russian Federation, Moscow
Shirokova A.I., graduate student
Abstract: The author identifies several definitions of the marketing relationship concept, the principles of the concept are given and the need of the concept adaptation in Russian companies today is described.
Key words: relationship marketing, network companies, competitive advantage, human resources, supply chains, distributors
QUALITY PRODUCTION, COMPETITIVENESS
Developing and strengthening the competitive advantage of enterprises through targeted advertising, informational aspect
Financial University under the Government of the Russian Federation, Moscow
Stitsuk R.U., Doctor of Economics, professor
Artemyeva O.A., Candidate of Economic Sciences, associate professor
Rozhkov I.V., Candidate of Economic Sciences, associate professor
Abstract: The authors examine the economic substance of the advertisement; analyzed the main methods of competition between economic agents; determine the features of price and non-price competition; the role and tasks of advertising in various types of market structure; product differentiation by E. Chamberlin; the role of advertising companies on the market with different types of competition.
Key words: advertising, promotional activities, market, product, competitive, monopoly, competition, oligopoly, brand, company
ANALYTICAL INVESTIGATION
The role of the political factor for the development of economic crisis in Europe
Lomonosov Moscow State University, Moscow
Markaryan A.M., graduate student
Abstract: One of the specific features of the European debt crisis is the significant role of the political factor. This factor manifests itself in contradictory structure of the European Union as a political and economic association and specificity shortsighted financial policies pursued by a number of European countries. This article examines the underlying causes of the European crisis from the perspective of a political component. Also the author offers long-term measures to resolve the crisis.
Key words: European debt crisis, European Union, political factor, euro zone, government debt
FOREIGN EXPERIENCE
Implementation of the principles of customer-oriented business based on information technology (review of foreign magazines)
Financial University under the Government of the Russian Federation, Moscow
Rozhkov I.V., Candidate of Economic Sciences, associate professor