OPERATION OF BUSINESS, INDUSTRIAL ENGINEERING

Basic aspects of structuring the economic-financial information about the enterprise’s activities
Kalyakin O. A., postgraduate student of the Economics and management Department
Academy of labour and social relations, Moscow

Abstract: It is necessary, in addition to the basic principles and traditional methods usage, to observe the rules of structuring the financial and economic management subject area to archive its key tasks. It allows to define clear responsibility frames for each budgeting and planning system component, information flows, to impose appropriate detailed requirements for the each part structuring.
Keywords: budget model, budget, reporting, data collection forms

 

Key success factors in supply chain management
Karapetyan S. E., course 4th year student of the Management Department
Financial University under the Government of the Russian Federation, Moscow
Seryshev R. V., candidate of economic sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: Supply chain management is seen in the practical and academic spheres as a nascent field. In both cases, supply chain management is not yet a fully developed phenomenon. It is assumed that to complete this process, both of these areas must be inextricably linked. In supply chain management, an important aspect is the key success factors identification for focus in planning, organizing, accounting and controlling material and related flows. The identification of these factors and their conceptualization will allow further progress in solving the problems of improving supply chain management and the value proposition implementation for all its participants and final users of goods and services
Keywords: supply chain management, key success factors

 

Outsourcing information system usage as a tool of company’s efficiency improvement
Rebrikova N. V. , candidate of economiv sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow
Kolesnikova O. V. , candidate of economic sciences, associate professor at the «Management in energy and industry» Department
National research University Moscow Energy Institute, Moscow
Suvorova E. V. , senior lecturer at the «Management in energy and industry» Department
National research University Moscow Energy Institute, Moscow

Abstract: In recent years, outsourcing of information systems (IS) has become increasingly important. The possibility of better performance obtaining from the IS infrastructure is increasingly being explored. However, the results of outsourcing are mixed. The study shows that there has been a significant improvement in impact in terms of efficiency, service level, cost and time savings. The article proposes a method of choosing a supplier, taking into account the information systems outsourcing usage.
Keywords: outsourcing, information systems, efficiency, service level and cost and time savings

 

Experience of lean technologies implementation in Russia
Steblyuk I. Yu. , master’s student of Operational management programme
Financial University under the Government of the Russian Federation, Moscow
Trifonov P. V. , candidate of economic sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: The efficiency of industrial enterprises management is an indicator affecting the competitiveness of the Russian economy. One of the methods to increase management efficiency is the concept of lean production, presented as a set of ways to minimize the production process costs. Since 2000, Russia has been trying to adapt the features of this technology in various areas of production, including industry. Only few companies can achieve positive results. The relevance of the chosen topic is due to the need to use the lean production principles in large and medium-sized industrial enterprises. This is especially true for enterprises built on a mass production system, which have problems with the stocks management, worn-out equipment, as well as unnecessary labour units. In recent years, the number of domestic organizations improving their quality management systems through the lean manufacturing methods and principles usage has increased markedly.
Keywords: lean manufacturing, lean manufacturing in Russia, implementation experience

 

Simultaneous production planning: concept, structure, introduction features
Patoka N. B. , student of the Management Department
Financial University under the Government of the Russian Federation, Moscow
Seryshev R. V. , candidate of economic sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: The activity of production companies in modern conditions is faced with new challenges associated with increased competition and customer requirements for the accuracy of the orders timing, a high level of planned calculations reliability. The production planning and management systems used in practice, based on the outdated production scheduling principles, are no longer suitable for the modern business tasks implementation. In this regard, the article discusses the concept of synchronous production planning, known as ASP. The disclosed questions in the article relate to the General concept of this system, its structure, stages and implementation features in practice, a comparative analysis of this system usage compared to its predecessors and conclusions about the advantages of the new system of optimized production planning.
Keywords: synchronous scheduling of production schedules, production operational management

 

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INNOVATIVE INVESTMENT ACTIVITY

Concept, essence and clusters’ classification in the innovative industry sphere
Anisimov K. V., postgraduate student of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: In article the analysis of the existing cluster structures in the innovative industry is carried out. The most perspective innovative and industrial clusters are especially allocated. Classification of IPK depending on territorial arrangement and management (hierarchy) level and also depending on solvable functional problems and knowledge intensity degree is offered. The factors promoting more active introduction of IPK in innovative investment activities process are considered.
Keywords: innovative and industrial cluster, industrial organization, innovative industry, synergy, public-private partnership

 

Formation of innovative energy-efficient clusters in the context of competitiveness improving of the Russian high-tech industry (Part 1)
Palamarchuk A. G., applicant of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The author focuses on the problem of high-tech production organization as one of the main drivers of innovative economy development of Russia. As the most optimal model of such production organization, the author proposes a new cluster structures type– innovative energy-efficient clusters. The structural construction of the cluster is being developed, which, in addition to industrial, research and investment organizations, is integrated with the energy service company, which provides the creation of integrated energy saving management system using the energy service mechanism. The algorithm of the energy service project implementation in the construction of such a cluster is considered in detail. In the final part of the study, the author highlights the key global trends in the innovative industry development, which are reflected in the structure and essence of innovative energy-efficient clusters.
Keywords: high-tech industry, energy efficiency, innovation, innovation and investment activities, clusters, energyefficient innovation clusters, energy service

 

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MARKETING, SALES APPROACH

Trends in the outsourcing development at the Russian market
Artemyeva O. A. , candidate of economic sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: In the article, the author considered the features of the outsourcing usage by various companies, including the reasons for using external sources and the benefits. The tendency to expand outsourcing at the Russian market in the direction of personnel office work, staff recruitment for business development, business processes, IT services, warehousing and production work and services, HR consulting, etc. is revealed. It is concluded that the main advantages of outsourcing include saving time and customer’s funds, as well as professionalism of specialists from specialized agencies, which ensures quality high level. However, the narrow profile of the customer and information inaccuracy can lead to the wrong choice of outsourcer and become a threat to the business. When choosing an outsourcer, special attention should be paid to such parameters as: the company’s experience and reputation; the performers’ professionalism, a certificate for the work performance, the work timing and quality.
Keywords: outsourcing, business, company-customer, personnel, effective experience, marketing research, optimization, costs, personnel management, HR consulting

 

Right brand positioning – a key factor of the companies’ success at the competitive market
Koslova N. P. , candidate of economic sciences, associate professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow
Elistratova E. D. , 2-year student of the Faculty of Financial Markets
Financial University under the Government of the Russian Federation, Moscow

Abstract: The article discusses ways to promote domestic brands to the market through PR technology and branding policies in a constantly increasing competition. The benefits of the company’s successful brand are analyzed. Russian and foreign experience in brand positioning in a competitive market is considered. Conclusions have been made that, in order to strengthen its position, a company must not only provide a trademark to the market, but also make a brand, which has both material and psychological value for the buyer.
Keywords: PR, brand, branding, positioning, market, competition, concept, strategy

 

Theoretical approaches to the modern marketing communications disclosure
Stitsyuk R. Yu. , doctor of economic sciences, professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: The author considers theoretical approaches to the marketing communications disclosure, marketing communications means and tools, defines the importance of managing marketing communications at a deeper level, including a serious increase in the promotional activities budget. It is concluded that the communication complex is changing – the traditional means of promotion are no longer the most effective communication forms. Current relevance is the marketing communications implementation through the global Internet. Nevertheless, here, only one characteristic affects the potential consumer perception – the communication source authenticity. If it is high, then there is a chance that the majority will perceive the appeal positively, regardless of the communication medium.
Keywords: marketing communication, advertising, social networks, potential consumers, sales promotion, communication tools, personal sales, content, communication complex

 

Marketing integration into the corporate project management system
Ilysheva M. A. , doctor of economic sciences, associate professor at the Marketing
Ural Federal University named after the first President of Russia B. N. Yeltsin (UrFU), Yekaterinburg
Pollyak G. M. , 2-year master student of the Marketing Department
Ural Federal University named after the first President of Russia B. N. Yeltsin (UrFU), Yekaterinburg
Lapshina S. N. , doctor of engineering sciences, associate professor at the Academic Department of Systems Analysis and Decision Making
Ural Federal University named after the first President of Russia B. N. Yeltsin (UrFU), Yekaterinburg
Detkov A. A. , doctor of economic sciences, associate professor at the at the Academic Department of Systems Analysis and Decision Making
Ural Federal University named after the first President of Russia B. N. Yeltsin (UrFU), Yekaterinburg

Abstract: The article considers the feasibility of marketing integration into the company’s corporate project management system as a new stage in the development of management two practice-oriented areas. The project activities’ marketing support interpretation in two aspects is given. The first concerns the marketing presence in all phases of project life cycle and the solution of relevant tasks using marketing tools. The second aspect reflects the place of marketing in the project from the internal marketing point of view, which contributes to the effective project team management.
Keywords: marketing, project management, marketing support, project life cycle, internal marketing

 

Whether development of the Russian national marketing system is possible? Report on holding the IV All-Russian interuniversity scientific and practical conference «Formation of the Russian Marketing System in the economy modernization conditions»
Golov R. S. , doctor of economic sciences, professor, Head of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: 20 of February, 2019 in Moscow the IV All-Russian interuniversity scientific and practical conference «Formation of the Russian Marketing System in the economy modernization conditions « took place. In article the analysis of the main conference performances is carried out. Most of experts agreed in opinion that the main trend influencing marketing activity technologies development is possible to distinguish digitalization and socio-economic challenges that it poses to domestic enterprises operating in various sectors of the Russian economy.
Keywords: conference, marketing, economy modernization, digitalization, Industry 4.0, Industry 5.0

 

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QUALITY PRODUCTION, COMPETITIVENESS

Ensuring competitiveness of industrial corporations in markets based on integration processes
Psareva N. Yu., doctor of economic sciences, professor at the Management Department
Financial University under the Government of the Russian Federation, Moscow

Abstract: Increasing competition in the markets requires the knowledge and skills from the leadership of industrial corporations to select management tools to ensure market leadership and provide competitive advantages. One of these tools is integration process which, under certain conditions, will ensure the corporation competitiveness. In this regard, it is important from a theoretical point of view to evaluate the influence of competition forces and the potential usage of vertical and horizontal integration tools, which allow strengthening or weakening the influence of such forces. This is the subject of this article.
Keywords: competitiveness, competitive forces, vertical, horizontal integration

 

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EDUCATION AND PERSONNEL TRAINING

Management features of masters’ training in «Marketing»
Baybardina T. N., candidate of economic sciences, associate professor, head of the Marketing Department
Belarusian Trade and Economics University of Consumer Cooperatives, Gomel, Belarus
Burtseva O. A., senior lecturer at the Marketing Department
Belarusian Trade and Economics University of Consumer Cooperatives, Gomel, Belarus
Nalivaiko L. S., postgraduate at the Marketing Department
Belarusian Trade and Economics University of Consumer Cooperatives, Gomel, Belarus

Abstract: The article reflects the trends in highly qualified specialists’ training focused on solving problems of management innovation. It reflects the main approaches to the management system and the specialists training organization in the field of marketing in accordance with the requirements of domestic organizations and educational standards of the Republic of Belarus. The main components of the masters’ training in «Marketing» are considered, the main directions of improving of the masters’ training managing organization in economic profile educational institutions of the country are defined.
Keywords: innovation policy, educational process, training management, training organization, master, marketer, management model

 

Analysis of the Second all-Russian economic dictation results (Part 2)
Golov R. S. , doctor of economic sciences, professor, Head of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article discusses the Second all-Russian economic dictation results, which is held annually to determine and improve the level of economic literacy of Russia. A comparative analysis of the participants’ quantitative and qualitative composition and the dictation results in 2017 and 2018 is carried out. The important practical result of the action and the necessity of its further development are noted.
Keywords: all-Russian economic dictation, respondent, regional platform, participants category, results distribution

 

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ANALYTICAL RESEARCH

About classification criteria of the old-industrial region concept under modern conditions
Nazarov A. A., 4th year student of the Management Faculty
Financial University under the Government of the Russian Federation, Moscow

Abstract: The purpose of the study was to clarify the list of old industrial regions in the Russian Federation, taking into account modern Russian realities. The novelty of the research is in the fact that, based on the analysis of the approaches Russian and foreign authors to defining the concept of an «old-industrial region», a generalized list of 11 classification features of these spatial formations was formed. A sample of 18 regions of the Russian Federation was formed, by the example of which the above criteria were tested using a ranking method. According to the analysis results, 3 out of 11 parameters were confirmed, which led to identifying 12 regions of the Russian Federation that can be called old-industrial regions.
Keywords: region, old industrial region, old industrial territory, depressed region, innovation, regional development

 

Analysis of the state corporations development in Russia as the economy growth points
Starikova E. A., postgraduate student of economics and management Department
Academy of labour and social relations, Moscow

Abstract: State regulation of the economy is a necessary condition for ensuring sustainable economic development and growth. At the same time, the forms and instruments of state regulation are different. The establishment of state corporations in Russia is a new state regulation instrument. The analysis of the purposes of their activity establishment and results confirms transition from quantitative growth of state participation in country’s economy to qualitative.
Keywords: state regulation, state corporation, innovative development

 

OPERATION OF BUSINESS, INDUSTRIAL ENGINEERING

Trends and problems of cluster structures’ development in the conditions of modernization and transition to digital economy
Anisimov K. V., postgraduate student of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The present article discloses importance, need and timeliness of economic processes digitalization. Author’s understanding of digital economy is offered. The interrelation between economy digitalization and industry clustering is described. The problems of innovative industrial clusters formation, connected, first of all, with stuff and infrastructure are noted.
Keywords: digitalization, cluster, digital economy, innovative industry, leadership, innovative and investment structure

 

«Industry 5.0» as the basis for the development of high-tech industry
Golov R. S., doctor of economic sciences, professor, Head of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Mylnik V. V., doctor of economic sciences, professor, professor at the Energy service and energy saving management Department
Moscow Aviation Institute (national research university). Moscow
Palamarchuk A. G., applicant of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article is devoted to the study of the essence, role and distinctive features of the «Industry 5.0» paradigm, which is based on the most progressive directions of intellectual and technological high-tech industry development. The study is carried out by the authors in the context of the relatively new paradigm «Industry 4.0», which laid the foundations for the production’s intelligent automation. Individual elements of these paradigms are considered, as well as the changing man’s role in the production process.
Keywords: innovations, high-tech industry, Industry 4.0, Industry 5.0, artificial intelligence, automation, production robotization, custom manufacturing

 

Newly created value’s modeling in the industry based on digital twin technology
Kovalchuk Yu. A. , doctor of Economic Sciences, professor, professor at the Energy service and energy saving management Department
Moscow Aviation Institute (national research university). Moscow

Abstract: Tendencies of the platform principle active distribution in economy and added chains design aspects in the digital transformation conditions are considered. The digital platform is evaluated as a business model that creates value based on the interactions of its participants. The digital twins possibilities (product elements models, products, technological or business process, systems) for designing and modeling the functioning of the value chain before the real business process start are analyzed.
Keywords: digital twin, value chain, business model, digital platform, networking

 

About production factors balance in mechanical engineering
Smirnov V. G. , doctor of economic sciences, professor at the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Anisimov K. V. , postgraduate student of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Prokofiev D. A. , candidate of economic sciences, assistant at the Energy service and energy saving management Department
Moscow Aviation Institute (national research university). Moscow
Titov L. Yu. , doctor of economic sciences, professor at the Energy service and energy saving management Department
Moscow Aviation Institute (national research university). Moscow

Abstract: For the first time in the beginning of XX century the Soviet scientist A. A. Bogdanov formulated the essential principles of the solution of the General problem of achieving a balance (equilibrium) of the entire national economy and its components, and at the end of the same century, R. S. Kaplan and D. P. Norton developed the balanced scorecard for industrial enterprises, which provided new opportunities for the effective management and success measurement in business. In the article, the ways and terms of production factors balance achieving, considering in researches of D. R. Latypova, are made.
Keywords: production factors balance, production factors theory, inter-sectoral balance, proportionality between the single system elements, ways to achieve a production factors balance

 

Strategy map as a high-tech enterprises’ management tool
Danilochkina N. G. , doctor of economic sciences, professor at the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Cherner N. V. , candidate of economic sciences, associate professor at the Management Department
Odintsovo Branch of MGIMO-University, Odintsovo
Bobrova M. B. , postgraduate of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: Few managers are indifferent to such a document as «Strategic map». Someone has hopes for the guaranteed strategic plans implementation, someone feels negative emotions because of the simplified and little effective impact on the goals achievement. Despite the large number of advantages, the strategic map’s construction is not a «magic wand « that fulfills all the desires of its developer. If the company is ready for a detailed strategy elaboration, system management by indicators, then this tool is likely to be useful.
Keywords: strategic maps, strategic planning, high-tech enterprise, risk management

 

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INNOVATIVE INVESTMENT ACTIVITY

The role of the benchmarking methods in the innovative activity of economic development
Baranova E. A., head of the International Students’ Educational Center, International department postgraduate part-time student of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article is devoted to the possibilities of benchmarking usage for enterprise management. Benchmarking methods that are actively used in many foreign companies’ management are gradually coming to Russian enterprises, yielding positive results. The author describes benchmarking methods and their types, as well as the opportunities that benchmarking opens for the company. The emphasis is placed on the role of managers who wants to make their company competitive through the innovations introduction developed through benchmarking. The author comes to the conclusion that benchmarking is a necessary component of modern business, which provides gaining an advantage in sales markets.
Keywords: benchmarking, benchmarking types, benchmarking methods, benchmarking conducting methodology phases, management tool, typical errors in benchmarking usage, economic development, strategic goal, innovative potential

 

Efficiency improving of the industry enterprise activity through management and technology innovations usage
Vartanyan A. A., doctor of economic sciences, candidate of physico-mathematical sciences, professor at the Management and marketing of high-tech industries Department (National University), Moscow
Moscow Aviation Institute (national research university). Moscow

Abstract: The efficiency of enterprise activity, quantity and quality of produced goods fundamentally depend on the management system, competence of employees, as well as on the relevant material and technical base of the enterprise. Timely audit of the enterprise’s current state need to be conducted on the regular basis, including external integrators, information systems usage, which will allow to determine changes in management and resources, to propose a strategy for the development of its human and logistical capacity. Missing competences of the employees can be compensated with the help of the network and individually-targeted training in the framework of basic and further education, and the need for equipment and technologies can be fulfilled via technological innovations.
Keywords: management system, management and technological innovations, resource and educational centres, staff, industrial enterprises’ human and logistical capacity, competences, enterprise architecture, information technologies, resource audit, innovation projects

 

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MARKETING, SALES APPROACH

Online marketing specifics in B2B segment
Zemlyanskaya N. B. , candidate of economic sciences, associate professor at the Management and Marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Kazakova N. V. , candidate of economic sciences, associate professor at the Management and Marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow
Zubeeva E. V. , candidate of economic sciences, associate professor at the Management and Marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The necessity of development, especially the online marketing tools usage in the B2B market during the digital transformation for commercial companies is considered. Industrial online marketing becomes more customer-oriented, begins to use specific IT-tools to interact with customers, supports sales and opportunities to analyze the motivations and behavioral responses of the potential consumers. For modern industrial online marketing, a corporate website should become a high-quality and multifunctional platform for all used online marketing tools synergy and a single communication space of the company.
Keywords: online marketing, B2B market, digital economy, web representation, white-papers, webinars, portfolio, video marketing, infographics, email marketing, organic promotion

 

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EDUCATION AND PERSONNEL TRAINING

Analysis of the Second all-Russian economic dictation results (Part 1)
Golov R. S., doctor of economic sciences, professor, Head of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article discusses the Second all-Russian economic dictation results, which is held annually to determine and improve the level of economic literacy of Russia. A comparative analysis of the participants’ quantitative and qualitative composition and the dictation results in 2017 and 2018 is carried out. The important practical result of the action and the necessity of its further development are noted.
Keywords: all-Russian economic dictation, respondent, regional platform, participants category, results distribution

 

The personality of the university lecturer and the process of specialists for high-tech industries’ formation
Mezina N. A., candidate of economic sciences, associate professor at the Management and Marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article deals with the problems of modern higher education, which is responsible for the human resources preparation for high-tech industries. It is concluded that a significant part of the problems lies in the socio-psychological interaction in the system «lecturer-student», despite the fact that the lecturer is the link between the three basic areas of work of any University: the educational process–research– pedagogical work. The article contains the results of the author’s study of students’ views on the personality and professional qualities of lecturers and their impact on the final result of education at the University, focused on high-tech industries.
Keywords: HR education program for the aviation industry, integrated education system, competency model

 

Report on the final of the Festival of economic science
Golov R. S., doctor of economic sciences, professor, Head of the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: This article is devoted to the results of the Festival of economic science final. The contribution of MAI as a co-organizer of this event is noted. The winning teams that won prizes in the final of the Festival are mentioned.
Keywords: Festival of economic science, Moscow Aviation Institute, Free economic society, team, business case, quiz question

 

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ANALYTICAL RESEARCH

Problems of Russian civil helicopters’ park renovation
Krivolutsky Yu. V., doctor of economic sciences, professor at the Management and marketing of high-tech industries Department
Moscow Aviation Institute (national research university). Moscow

Abstract: One of the national air transport system components are the airlines associated with the helicopters operation. The airlines existence in the market has set a number of important tasks, the success of which depends on their further development. The airlines are now at the forefront of aircraft fleet updating problem. The article shows that the factors of primary impact on the justification and implementation of the helicopters fleet updating strategy include the physical and moral aging of helicopters, the annual flight hours per helicopter, the price of new helicopters models and their operation cost. The effect of these factors is considered on the example of the Mi‐8 helicopter as the largest in the civil helicopters fleet in Russia.
Keywords: air company, renovation, helicopters fleet, wear, flight hours, price

 

Aircraft monitoring in agricultural management
Metechko L. B., candidate of economic sciences, associate professor, deputy head at the ecology, life support systems and safety activities Department
Moscow Aviation Institute (national research university). Moscow
Sorokin A. E., candidate of economic sciences, associate professor, Head of the ecology life support systems and safety activities Department
Moscow Aviation Institute (national research university). Moscow

Abstract: The article is devoted to the problems of modern agricultural management development. The author pays special attention to the use of aircraft monitoring systems in solving problems of precision agriculture. The article investigates the means and methods of agro‐ecomonitoring on the basis of agricultural aviation, rotorcraft (helicopters) and unmanned aerial vehicles. The analysis of tools, methods, advantages and disadvantages of existing means of aircraft monitoring in agriculture is made. Advantages of modern high‐ tech equipment application for the georeferenced multispectral imagery implementation of agricultural land in the modern agromanagement usage. On the basis of the conclusions and recommendations analysis of perspective ways of development in the existing problems solution of Russian modern precision agriculture development are formulated.
Keywords: precision farming, agromanagement, agro‐environmental monitoring, the first multispectral photography, agrocluster, ecoinnovative